Repurpose Content: 5 Simple Ways To Plan a Week’s Posts

Creating content can feel like a lot sometimes. You sit down ready to write, but then distractions—emails, social media, or chores—start popping up. It’s time to make things easier. Instead of starting from scratch every time, try repurposing what you’ve already got. You can use something like ChatGPT to help turn your old material into fresh, fun content for the week.

Here are five prompts to make it happen:

1. Transform LinkedIn Posts into Tweets

Different platforms require different formats. If a LinkedIn post performs well, it can become a concise X (Twitter) post. This expands your reach while staying true to your original message. Use this ChatGPT prompt:

“Here’s a LinkedIn post I want to repurpose. Turn it into (1) a 280-character tweet, (2) 5 short tweets summarizing the message, and (3) a creative take in my style. Here’s the post: [Insert content].”

2. Create Video Scripts from Articles

Video content is everywhere, and audiences love it. Use ChatGPT to create quick scripts from long-form articles. This makes video creation less daunting and ensures your key ideas shine. Try this:

“Using the content below, create a 60-second video script in simple, clear language. Start with a hook, highlight three key points, and close with a call to action. Here’s the content: [Insert content].”

3. Reiterate Core Beliefs in New Posts

Audiences connect with clear, consistent messages. If you have a belief or value that defines your work, share it repeatedly in fresh ways. Use this prompt to brainstorm:

“Here’s a core belief: [Insert belief]. Break it into 10 impactful statements that show its benefits, risks of ignoring it, or common misconceptions.”

4. Revamp Successful Posts with New Hooks

When a post resonates, don’t let it fade. Reframe it for a fresh audience by changing its hook or format. A ChatGPT prompt could be:

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“Here’s a post that worked well. Create (1) a version with a new hook, (2) three fresh takes for the same platform, and (3) an extended version with actionable tips and a call to action. Here’s the post: [Insert post].”

5. Turn FAQs into Twitter Threads

FAQs offer valuable insights and can inspire engaging threads. Turn answers into bite-sized posts to spark conversations. Try this prompt:

“I answered a common question: [Insert question and answer]. Create a Twitter thread starting with a hook tweet, followed by individual tweets highlighting key points.”


Repurposing content saves time, reduces effort, and ensures your message reaches more people. Whether it’s tweaking a LinkedIn post, breaking down FAQs, or scripting videos, these strategies keep your content fresh and engaging. Open ChatGPT, try these prompts and plan a productive week of posts today.

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